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  • Mary Rechelle Rublico posted an update 3 years, 6 months ago

    Albert Bandura’s Social Learning Theory says that people learn from one another through observation, imitation, and modeling. Because it incorporates attention, memory, and motivation, this theory is sometimes referred to as a link between behaviorist and cognitive learning theories.
    People acquire knowledge by seeing the behavior, attitudes, and consequences of others. “The majority of human behavior is learned through observation and modeling: by observing others, one develops an idea of how new actions or behaviors are performed, and on subsequent occasions, this information serves as a guide for action.” (Bandura). The social learning theory describes human behavior as an ongoing interaction of cognitive, behavioral, and environmental effects.
    Moreover, social learning theory also has its advantages and disadvantages. One of its strengths is that social learning theory offers insight into how individuals learn from others and suggests incorporating beneficial features into your settings. On the other hand, one of its weaknesses is that the theory doesn’t explain why a child would behave the same without a model. Bandura and Walters (1963) discovered that the no-reward no-punishment control group had medium hostility. In addition, Bandura called this vicarious learning; children learned about the potential consequences of acts and adjusted their behavior accordingly.

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