Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
Elastic cartilage: The cartilage is an unusual connective tissue in that it is avascular, i.e., it has no blood vessels coursing through it. This is why cartilages do not heal very well. The cartilage found in the outer ear gets its elasticity from a gel containing elastin protein fibers that fill up its intercellular matter.
Adipose tissue: The fat tissue is made of tightly packed adipose cells, each containing a large fat-filled vacuole. Its intercellular matter is made of small amounts of protein fibers these fat cells secrete. Adipose tissues provide reservoirs of food (for energy), support and protect the organs they enclose, and insulate to prevent heat loss and maintain optimum body temperature.
Dense Regularly-Arranged Fibrous Connective Tissue – This fibrous connective tissue has its collagen arranged in a single direction, making it unidirectionally strong. This tissue is found in tendons, i.e., cords that connect muscles to bones, and ligaments, i.e., cords that connect bones together. It can also be found in the dura matter which encloses the brain and spinal cord, the fascia which encloses muscles, and the perichondrium and periosteum which enclose cartilage and bones.