Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
1. Artery – The blood channels that transport oxygen-rich blood from the heart to the body’s tissues are known as arteries. Each artery is a muscular tube coated by smooth tissue and has three layers: the intima, the inner layer lined by smooth tissue called endothelium, and the adventitia, the outer layer lined by smooth tissue called endothelium.
2. Capillaries – Blood, nutrients, and oxygen are transported to cells in your organs and bodily systems via microscopic blood capillaries. The smallest blood vessels in your vascular (blood vessel) system are capillaries. The most frequent type of capillary in your body is continuous capillaries.
3. Vena cava – A big vein that delivers blood from other parts of the body to the heart. The superior vena cava and the inferior vena cava are the two portions of the vena cava. Blood is carried from the head, neck, arms, and chest by the superior vena cava.
References:
Continuous Capillaries: Anatomy and Function. (2021). Cleveland Clinic. https://my.clevelandclinic.org/health/body/21788-continuous-capillaries#:~:text=Capillaries%20(CAP%2Duh%2Dlair,of%20capillary%20in%20your%20body.
NCI Dictionary of Cancer Terms. (2022). National Cancer Institute; Cancer.gov. https://www.cancer.gov/publications/dictionaries/cancer-terms/def/vena-cava
WebMD. (2012, February 20). Picture of the Arteries. WebMD; WebMD. https://www.webmd.com/heart/picture-of-the-arteries#:~:text=The%20arteries%20are%20the%20blood,a%20smooth%20tissue%20called%20endothelium