Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
COLLAGEN FIBER
Location: bone, cartilage, tendons, and ligaments
Function: essential for tensile strength, transmit forces, store an dissipate energy
ELASTIC FIBER
Location: lungs, arteries, and skin
Function: elasticity and resilience
RETICULAR FIBER
Location: kidney, spleen, lymph nodes, and bone marrow
Function: provide structural support
LOOSE CT
Location: epithelia, capillaries, package organs
Function: wraps and cushion organs, engulf bacteria, an important role in inflammation, conveys tissue fluid
DENSE REGULAR CT
Location: ligaments and tendons
Function: transfer forces to bones
DENSE IRREGULAR CT
Location: joint capsules, muscle fascia, the dermis of the skin
Function: provides strength, resistance to stretching forces
ADIPOSE TISSUE
Location: under skin, kidneys, eyeballs, abdomen, and breasts
Function: provides reserve food for fuel, insulates against heat loss, and supports and protects organs
BONE
Location: bones
Function: support and protection, stores calcium and other minerals, site for blood cell formation
BLOOD
Location: blood vessels
Function: delivers substances to cells and transports metabolic wastes away from those cells
MUCOUS CT
Location: matrix of fetal umbilical cord
Function: supports and cushions large blood vessels