Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
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__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
Digestive Tract
Tongue
The tongue is a moveable muscular process in the mouth that manipulates food for mastication and is used in the act of swallowing. The tongue’s upper surface is covered by taste buds housed in numerous papillae.
Esophagus
The esophagus is a muscular tube through which food passes from the mouth (pharynx) to the stomach. The muscular layer of the esophagus wall is composed of skeletal muscle in the upper part, smooth muscle in the lower part, and a mixture of the two in the middle.
Stomach
The stomach digests food by acidification and the breakdown of proteins. It is divided into three histological regions (cardiac, body/fundus and pyloric) based on their anatomical location and appearance of their glands.
Vasculature of the Gastric Mucosa
The blood supply to the stomach wall can be seen after perfusion with a colored dye.
Small Intestine
The small intestine is involved in the continued digestion of food and the absorption of nutrients. It is divided into three segments: duodenum, jejunum, and ileum.