Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
Dense irregular connective tissue- This type of epithelium is found in the dermis which is the second and thickest layer of the skin. The dermis supports the epidermis and protects the body from the external environment. It contains fibroblasts and has many collagen fibers and a little bit of elastic fibers in its matrix at all direction. In the skin, provides strength in different directions and protection as well. It helps the skin become resistant to tearing by stretching.
Adipose tissue – This is found in the innermost layer of the skin which is the hypodermis. This is also called the subcutaneous layer. The adipose or fat tissue is composed of adipocytes in a mesh of collagen fibers. It has large globules which causes the nucleus to be found in its periphery. These globules store energy. These stored energy are in the form of lipids and and triglycerides. Furthermore, in the hypodermis, it serves as cushion to underlying organs and help in insulating heat to the body.