Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Service URL: policies.google.com (opens in a new window)
__utmx
Used to determine whether a user is included in an A / B or Multivariate test.
18 months
_ga
ID used to identify users
2 years
_gali
Used by Google Analytics to determine which links on a page are being clicked
30 seconds
_ga_
ID used to identify users
2 years
_gid
ID used to identify users for 24 hours after last activity
24 hours
_gat
Used to monitor number of Google Analytics server requests when using Google Tag Manager
1 minute
__utmb
Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server.
30 minutes after last activity
__utmc
Used only with old Urchin versions of Google Analytics and not with GA.js. Was used to distinguish between new sessions and visits at the end of a session.
End of session (browser)
__utmz
Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server
6 months after last activity
__utmv
Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server.
2 years after last activity
_gac_
Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together.
90 days
__utma
ID used to identify users and sessions
2 years after last activity
__utmt
Used to monitor number of Google Analytics server requests
10 minutes
iOS 🍏
• iOS stands out for its prolonged software support, ensuring access to new features and security updates.
• Apple devices maintain their value over time, making them suitable for resale or hand-me-downs.
• Apple’s robust customer support options, along with its app selection and enhanced security, contribute to its appeal.
v.s.
Android 👽
• Android excels in hardware diversity, accommodating various preferences.
• Price flexibility is a notable advantage, with budget-friendly options available.
• Android offers more extensive customization and expandable storage capabilities.
Based on and in spite of my research, personally, I still prefer Android. This is not only due to being a veteran Android user, pertaining to my bias or “brand loyalty”, but also because (as a student) I find it agreeable how many Android features are not trapped behind a paywall (atleast, not to the same extent as Apple). As mentioned in the article, Android is simply more afforable, has hardware diversity, and has expandable storage capabilities. Nowadays, I feel like many iOS features have been focused on squeezing out every inch of a consumer’s pocket money—Apple exclusive accessories (e.g. expensive Airpods, earphones, chargers, etc.), subscription-based cloud storage, non-expandable storage, and most damning of all, lack of support for “3rd party” softwares. The only “pro” I’ve found in Apple products, that has been essential in my student life, is “Airdrop.” I’ve found that compared to Android bluetooth sharing, Airdrop is simply faster and simpler.
Ultimately, the choice depends on your individual preferences and priorities. Both platforms have their strengths and weaknesses, making it essential to weigh these factors when making your decision.
iOS 🍏
• iOS stands out for its prolonged software support, ensuring access to new features and security updates.
• Apple devices maintain their value over time, making them suitable for resale or hand-me-downs.
• Apple’s robust customer support options, along with its app selection and enhanced security, contribute to its appeal.
Android 👽
• Android excels in hardware diversity, accommodating various preferences.
• Price flexibility is a notable advantage, with budget-friendly options available.
• Android offers more extensive customization and expandable storage capabilities.
Based on and in spite of my research, personally, I still prefer Android. This is not only due to being a veteran Android user, pertaining to my bias or “brand loyalty”, but also because (as a student) I find it agreeable how many Android features are not trapped behind a paywall (at least, not to the same extent as Apple). As mentioned in the article, Android is simply more affordable, has hardware diversity, and has expandable storage capabilities. Nowadays, I feel like many iOS features have been focused on squeezing out every inch of a consumer’s pocket money—Apple-exclusive accessories (e.g. expensive Airpods, earphones, chargers, etc.), subscription-based cloud storage, non-expandable storage, and most damning of all, lack of support for “3rd party” softwares. The only “pro” I’ve found in Apple products, that has been essential in my student life, is “Airdrop.” I’ve found that compared to Android Bluetooth sharing, Airdrop is simply faster and simpler.
Ultimately, the choice depends on your individual preferences and priorities. Both platforms have their strengths and weaknesses, making it essential to weigh these factors when making your decision.
iOS 🍏
• iOS stands out for its prolonged software support, ensuring access to new features and security updates.
• Apple devices maintain their value over time, making them suitable for resale or hand-me-downs.
• Apple’s robust customer support options, along with its app selection and enhanced security, contribute to its appeal.
Android 👽
• Android excels in hardware diversity, accommodating various preferences.
• Price flexibility is a notable advantage, with budget-friendly options available.
• Android offers more extensive customization and expandable storage capabilities.
Based of and in spite of my research, personally, I still prefer Android. This is not only due to being a veteran Android user, pertaining to my bias or “brand loyalty”, but also because (as a student) I find it agreeable how man Android features are not trapped behind a paywall (atleast, not to the same extent as Apple). As mentioned in the article, Android is simply more afforable, has hardware diversity, and has expandable storage capabilities. Nowadays, I feel like many iOS features have been focused on squeezing out every inch of a consumer’s pocket money—Apple exclusive accessories (e.g. expensive Airpods, earphones, chargers, etc.), subscription-based cloud storage, non-expandable storage, and most damning of all, lack of support for “3rd party” softwares. The only “pro” I’ve found in Apple products, that has been essential in my student life, is “Airdrop.” I’ve found that compared to Android bluetooth sharing, Airdrop is simply faster and simpler.
Ultimately, the choice depends on your individual preferences and priorities. Both platforms have their strengths and weaknesses, making it essential to weigh these factors when making your decision.